Newswise Business News and Social and Behavioral Sciences News | Why Tiger Woods' Putter May Not be Right for You
Life News (Social and Behavioral Sciences) BUSINESS CONSUMER SKILLS PURCHASE BEHAVIOR ELECTRONICS Take a look inside the average American household and you're likely to find high-tech electronic equipment sports gear and kids' toys far too complicated for their owners' use. That's because consumers often buy unsuitable products because they base purchase decisions on their perceived rather than actual abilities says a University of Michigan business professor. Affiliate Marketing Tools
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